2nd UNWTO World Conference on Smart Destinations

Date

25 June 2018 - 27 June 2018

Oviedo
Spain

#SDWC2018

 

    

Organized by the World Tourism Organization, the Ministry of Energy, Tourism and the Digital Agenda of Spain and the Principality of Asturias, the 2nd UNWTO World Conference on Smart Destinations, was held in Oviedo (Asturias, Spain) on 25th – 27th of June 2018.

In order to lead and shape new tourism models for the 21st century based on innovation, technology, sustainability and accessibility, the annual gathering of the World Conference on Smart Destinations gathered international tourism experts to discuss the opportunities and challenges for the tourism sector, and destinations in particular, arising from the development, implementation and management of innovative products and services that are based on new technological solutions.

The Conference brought together government representatives, private sector entities, researchers and academics, as well as technology centers. The event was an important platform for participants to share knowledge, build partnerships and advance in their understanding about the development and key elements of smart destinations.

The 2018 edition of the event covered themes such as:

  • The digital transformation within destinations
  • Technological solutions for impact monitoring
  • Smart destination governance
  • The importance of new technologies for sustainable development
  • Standardization frameworks, data accessibility and cyber-security
  • The role of participatory approaches and open platforms
  • Data-driven success stories and best practices in tourism innovation

Hackathon for Smart Destinations (#Hack4SD)

A new addition to this year’s event was the introduction of the first Hackathon for Smart Destinations (#Hack4SD) focusing in developing smart solutions for sustainable development that took place prior to the conference last 23 to 24 June.

VIDEOS
Smart Destinations Hackathon #Hack4SD - Teaser
 Smart Destination Hackathon #Hack4SD - Full Video
Interview with the Winner Team of the Smart Destinations Hackathon #Hack4SD


Photos: 

Videos:

26 June 2018

  • Official opening: Smart Destinations in the XXI Century (English / Spanish)
  • High Level Smart Talk: Growth, Digitalization and Sustainability - The Future of Tourism (English/ Spanish)
  • Interview: Society in Transformation - Learning from History (English / Spanish)
  • Smart Talk: Destinations on their way towards digital transformation (English / Spanish)
  • Smart Talk: Smart Destination Governance (English / Spanish)
  • Smart Talk: Understanding Local Context Through Location Intelligence (English / Spanish)
  • Smart Talk: Connecting Devices and Data - New Insights through Big Data (English / Spanish)
  • Smart Talk: Advancing Accessibility in Smart Destinations (English / Spanish)

27 June 2018

  • Smart Talk: The Importance of Circular Economy for Sustainable Tourism Development (English / Spanish)
  • Smart Talk: Innovation in Destination Marketing (ENGLISH not available / Spanish)
  • Smart Talk: The Relevance of Open Data for Smart Destination Management (English / Spanish)
  • Smart Talk: Smart Mobility - The Future of Transportation (English / Spanish)
  • Keynote: Asturias Smart Destination - Digitalization Strategy (English / Spanish)
  • Interview: How Artificial Intelligence Will Impact the Future of Tourism? (English / Spanish)
  • Conference Conclusions (English / Spanish)
  • Conference Closing  (English / Spanish)

Presentations:

  • Smart Talk: Smart Destination Governance
    Ariel Juárez Morales, Director General, Sectoral Information Integration (SECTUR), Mexico (PPT)
    Raquel Huete, Director, Valencia Region Tourism Board (PPT)
    Baldomero León Navarro, Delegate Councillor for Innovation and Electronic Administration, Marbella Municipal Council, Spain (PPT)
  • Smart Talk: Understanding Local Context Through Location Intelligence
    Jaime de Mora, VP Sales International, Carto (PPT)
    Simon Hughes, Managing Director, Africa Unit, Hatfield Consultants (Part A - Hatfield) (PPT)
    Simon Hughes, Managing Director, Africa Unit, Hatfield Consultants (Part B - Digital Globe) (PPT)
  • Smart Talk: Connecting Devices and Data - New Insights through Big Data 
    David Sarciá, Senior Account Manager for Destination Management Offices (DMOs), Travel Audience, Amadeus (PPT)
    Elke Michlmayr, Software Engineer & Technical Lead, Google Zurich (PPT)
    Susana Ibañez, Secretary General of Tourism, Andalucia (PPT)
  • Smart Talk: Advancing Accessibility in Smart Destinations 
    Manel Alcaide, CEO, Visualfy (PPT)
    Sergio Foncillas, Head of Visual Display Business, Samsung Spain (PPT)
    Olaf Schlieper, Innovations Manager, German National Tourist Board (PPT)
    Roberto Torena Cristóbal, Director of Digital Experience, Transformation & Innovation, Ilunion (PPT)
    Daniel Zunzunegun, Director, International Relations, Red Estable (PPT)
  • Smart Talk: The Importance of Circular Economy for Sustainable Tourism Development 
    Hermann Blomeyer, Head of Environment, Munich Airport (PPT)
    Judy Lain, Chief Marketing Officer, Wesgro Cape Town & Western Cape, Tourism, Trade & Investment, South Africa (PPT)
  • Smart Talk: Innovation in Destination Marketing
    Chris Pomperoy, Director of Global Strategies & Client Services, MMGY Global 
    Ted Sullivan, Vice-president, Resort & Destinations Analytics, ADARA (PPT)
  • Smart Talk: The Relevance of Open Data for Smart Destination Management
    Antonio Fernández Morte, Marketing Industry Manager Channel & Sectors, ESRI (PPT)
  • Smart Talk: Smart Mobility - The Future of Transportation
    Julio Echenique Carbonell (PPT)

 

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