Our Management

UNWTO Secretary-General Zurab Pololikashvili took office in January 2018. Seeking to optimize the efficiency of the Organization, the Secretary-General has introduced a new leadership structure consisting of a Deputy Secretary-General and two Executive Directors, each one overseeing key structural areas and departments of the Organization, for increased efficiency in achieving UNWTO’s goals, including adding value to members, increasing membership and serving the tourism sector as a whole.

The management team works towards a comprehensive vision for development of the tourism sector. This includes positioning tourism as a policy priority, establishing thought leadership in knowledge and policy creation, increasing resources and strengthening UNWTO’s capacity through meaningful partnerships.



Zurab PololikashviliZurab Pololikashvili
Zhu ShanzhongZhu Shanzhong
Manuel Butler HalterManuel Butler Halter